The Web hoax is in-play but will it work. Multiple news sources are repeating the story about a 'highly-placed source' at McDonald's identifying a secret menu available to a select few. That many sources repeat the story doesn't mean anything as you could blog about spaceships landing in front of the Lincoln Monument and news media would repeat it. Many times the journos don't check.
This could be some genius work from some Madison Avenue slutdog who deliberately creates the false rumor as how else can you possibly get people interested in what is actually on a McDonald's menu. I don't know and I don't care ... but now it's a Topic.
We're looking to establish the odds on whether this is an exceptional piece of Kardashianistica (i.e. making a huge celebration of nothing to make something seem like it's not as boring as it really is). Caitlyn Jenner is an example as you could get more scintillating conversation from a fence post.
The genius possibility is because one of the items on McDonald's Secret Menu is the McGangBang. Now I don't want to know what's in a McGangBang or, more accurately, I don't want to know what has been in it previously but it's perfect:
It plays to secret fears ...
a gang has to be black, right? All gangs are black, yes?
if it's about banging then black guys are nailing white women, right?
and all with that special secret sauce from McDonald's. Aaiiiiyyyeeeeee!
This is perfect as it stirs up some scandal about a secret corporate racism. If you can get the rumor started then the investigation reveals there was no truth to it and McDonald's comes out golden, plus selling a lot more hamburgers.
Here at the Rockhouse, we're betting the story will die faster than Pamela Geller's chances at a star on the Hollywood Walk of Fame.
Rockhouse verdict: hoax
This could be some genius work from some Madison Avenue slutdog who deliberately creates the false rumor as how else can you possibly get people interested in what is actually on a McDonald's menu. I don't know and I don't care ... but now it's a Topic.
We're looking to establish the odds on whether this is an exceptional piece of Kardashianistica (i.e. making a huge celebration of nothing to make something seem like it's not as boring as it really is). Caitlyn Jenner is an example as you could get more scintillating conversation from a fence post.
The genius possibility is because one of the items on McDonald's Secret Menu is the McGangBang. Now I don't want to know what's in a McGangBang or, more accurately, I don't want to know what has been in it previously but it's perfect:
It plays to secret fears ...
a gang has to be black, right? All gangs are black, yes?
if it's about banging then black guys are nailing white women, right?
and all with that special secret sauce from McDonald's. Aaiiiiyyyeeeeee!
This is perfect as it stirs up some scandal about a secret corporate racism. If you can get the rumor started then the investigation reveals there was no truth to it and McDonald's comes out golden, plus selling a lot more hamburgers.
Here at the Rockhouse, we're betting the story will die faster than Pamela Geller's chances at a star on the Hollywood Walk of Fame.
Rockhouse verdict: hoax
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